KUALA LUMPUR, April 18 (Bernama) -- Online mattress start-up, sleepsonno.com, is changing the way Malaysians purchase a mattress with the convenience of having it packaged and delivered in a box directly to the home.
It is a new business concept that is set to revolutionise the mattress industry and online retail, allowing customers the privilege to try the Italian-designed mattress for 100 days right after their purchase.
In a statement, the founder, Fabio Miceli, who started the e-commerce business said as buying a mattress is tedious and time-consuming, the company saw an opportunity to make it more seamless and convenient by converting it online.
"The Sonno mattress has the ability to totally dissipate movement with its 'motion transfer technology', providing a huge benefit for couples who may have different sleeping habits, which ensures that if one person moves a lot in his/her sleep, the other will continue to rest peacefully, unaware. "
He said the bonus of a 100-night trial gave customers that much needed time to make such a critical, life-altering decision.
"Traditionally, consumers tend to purchase mattresses from brick-and-mortar mattress stores. However, consumers are increasingly more comfortable shopping online.
"Sonno aims to shake up the bedding industry and appeal to younger shoppers who usually shy away from sales people, preferring online ordering and tech-savvy processes because of its convenience.
"Sonno´s platform cuts out the middleman to lower prices and provides customers with the ability to shop from home", he added.
-- BERNAMA
No comments:
Post a Comment