Tuesday, September 13, 2016

​OVER-THE-COUNTER REPRESENTS 45 PERCENT OF THE GLOBAL CONSUMER HEALTH INDUSTRY IN 2016

CHICAGO, Sept 13 (Bernama-BUSINESS WIRE) -- Global market research company Euromonitor International released today new consumer health industry data. According to the new research, global sales of consumer health products will reach USD $217 billion globally in 2016 – a 3 percent growth from 2015.
 
Over-the-counter (OTC) medicine represents 45 percent of the consumer health industry at USD $98.5 billion in 2016. The main driver of this growth stems from prescription (Rx) drugs switching to OTC, especially in allergy care.

http://mrem.bernama.com/viewsm.php?idm=27507

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