KUALA LUMPUR, May 28 -- ZALORA, Asia’s leading online fashion destination and The Trade Desk, a global advertising technology platform have agreed to collaborate on attribution integration across Asia.
According to a statement, the attribution integration will allow participating brands selling on ZALORA the opportunity to measure conversions and sales value generated from advertising campaigns delivered via The Trade Desk.
Under the partnership, ZALORA has the ability to log attribution for any consumer who views or clicks on an ad before purchasing the brand on ZALORA.
This means that eligible brands may be able to optimise their campaigns running on The Trade Desk while they are in progress.
The integration also gives eligible brands the opportunity to understand users’ paths to purchase on ZALORA and attribute their online sales with ads that run through The Trade Desk.
Participating brands will be able to access this measurement solution through their The Trade Desk account.
“ZALORA has been at the forefront of eCommerce since they launched in 2012,” said The Trade Desk senior vice-president (South East Asia Australia and New Zealand), Mitch Waters.
“Given our shared focus on measurement, ZALORA is the perfect platform to demonstrate the integration of eCommerce and data-driven advertising through conversions and sales value.”
-- BERNAMA
Sunday, May 31, 2020
Saturday, May 16, 2020
COVID-19 expected to affect Singapore insurers' growth - AM BestTV
KUALA LUMPUR, May 15 -- The COVID-19 pandemic and quarantine are expected to impact Singapore insurers' growth in the near term, according to an AM BestTV episode.
These were said by Doniella Pliss, the director of analytics and Trung Tran, financial analyst, both of AM Best Rating Services.
For the first time in a decade, the Singapore non-life insurance segment recorded an underwriting loss in 2019. Tran highlighted the factors that led to this result.
“Even before 2019, AM Best saw a trend that showed a decline in underwriting results for the entire market. The key reason was the increase in loss ratio for motor insurance, as well as a very high loss ratio for health insurance,” said Tran.
“It is very hard in Singapore to raise the price of motor insurance because the number of car sales in Singapore is fairly limited, given the restriction on vehicle licences in Singapore. Furthermore, even after the pandemic, AM Best does not expect that trend to go down.”
Pliss said: “On the medical side, the government covers the bulk of COVID-19 treatment expenses. However, in AM Best’s opinion, the more significant impact will come from the investment side.
“Lower interest rates and dividends, as well as a decline in value of equity holdings, will result in reuse of investment income, and potentially overall balance sheet contraction for the industry.
“Growth may be extremely challenging to achieve for the insurance industry, not only in 2020, but also in subsequent years. It is very likely that the industry will face reductions in premiums in multiple lines of business.”
AM BestTV covers exclusive AM Best and insurance industry information and reports, targeted topics and key developments in the insurance, reinsurance and related sectors daily.
-- BERNAMA
These were said by Doniella Pliss, the director of analytics and Trung Tran, financial analyst, both of AM Best Rating Services.
For the first time in a decade, the Singapore non-life insurance segment recorded an underwriting loss in 2019. Tran highlighted the factors that led to this result.
“Even before 2019, AM Best saw a trend that showed a decline in underwriting results for the entire market. The key reason was the increase in loss ratio for motor insurance, as well as a very high loss ratio for health insurance,” said Tran.
“It is very hard in Singapore to raise the price of motor insurance because the number of car sales in Singapore is fairly limited, given the restriction on vehicle licences in Singapore. Furthermore, even after the pandemic, AM Best does not expect that trend to go down.”
Pliss said: “On the medical side, the government covers the bulk of COVID-19 treatment expenses. However, in AM Best’s opinion, the more significant impact will come from the investment side.
“Lower interest rates and dividends, as well as a decline in value of equity holdings, will result in reuse of investment income, and potentially overall balance sheet contraction for the industry.
“Growth may be extremely challenging to achieve for the insurance industry, not only in 2020, but also in subsequent years. It is very likely that the industry will face reductions in premiums in multiple lines of business.”
AM BestTV covers exclusive AM Best and insurance industry information and reports, targeted topics and key developments in the insurance, reinsurance and related sectors daily.
-- BERNAMA
Wednesday, May 13, 2020
POLYPLASTICS LAUNCHES NEW DURACON(R) POM GRADE WITH IMPROVED DIESEL FUEL RESISTANCE FOR AUTO FUEL COMPONENTS
TOKYO, May 13 (Bernama) -- The Polyplastics Group has announced the introduction of a new DURACON(R) polyoxymethylene (POM) grade which delivers improved diesel fuel resistance for the production of injection-molded automotive fuel system components. The new material complements Polyplastics' flagship DURACON(R) POM portfolio which is already widely used for automotive fuel system components due to its superior mechanical properties, heat and fuel resistance, and excellent moldability.
(Photo:
https://kyodonewsprwire.jp/prwfile/release/M100475/202004249387/
_prw_PI1fl_7yw1IM3y.jpg)
The newly launched new grade, DURACON(R) H140DR, offers superior performance over competitive materials and is targeted for global markets. While drive systems will likely shift toward electrification, diesel engines are expected to remain in use for certain commercial vehicles, according to Polyplastics.
Low-quality diesel fuel contains a high concentration of acid and sulfur which has a negative effect on POM.
Fuels that contain a high concentration of sulfur act on main polymer chains and facilitate decomposition in POM. Tests show the percentage of weight change
(decomposition rate) when POM is immersed at high temperature in test diesel fuel with a high concentration of sulfur. DURACON(R) H140DR has superior
resistance compared to a competitor's improved diesel fuel resistant POM and a standard material.
DURACON(R) H140DR has a higher melt flow rate (MFR) than standard grade M90-44, resulting in good formability. It is also denser, with smaller crystal size,
and thus has a high degree of crystallization compared to standard grade M90-44. The new grade has the same level of creep-fracture properties versus
competitive materials, and appears to have enough long-term mechanical resistance properties as well. Environmental stress fracture testing reveals
that DURACON(R) H140DR has high resistance to external factors such as acid rain and various acidic solvents used in cars.
http://mrem.bernama.com/viewsm.php?idm=37341
(Photo:
https://kyodonewsprwire.jp/prwfile/release/M100475/202004249387/
_prw_PI1fl_7yw1IM3y.jpg)
The newly launched new grade, DURACON(R) H140DR, offers superior performance over competitive materials and is targeted for global markets. While drive systems will likely shift toward electrification, diesel engines are expected to remain in use for certain commercial vehicles, according to Polyplastics.
Low-quality diesel fuel contains a high concentration of acid and sulfur which has a negative effect on POM.
Fuels that contain a high concentration of sulfur act on main polymer chains and facilitate decomposition in POM. Tests show the percentage of weight change
(decomposition rate) when POM is immersed at high temperature in test diesel fuel with a high concentration of sulfur. DURACON(R) H140DR has superior
resistance compared to a competitor's improved diesel fuel resistant POM and a standard material.
DURACON(R) H140DR has a higher melt flow rate (MFR) than standard grade M90-44, resulting in good formability. It is also denser, with smaller crystal size,
and thus has a high degree of crystallization compared to standard grade M90-44. The new grade has the same level of creep-fracture properties versus
competitive materials, and appears to have enough long-term mechanical resistance properties as well. Environmental stress fracture testing reveals
that DURACON(R) H140DR has high resistance to external factors such as acid rain and various acidic solvents used in cars.
http://mrem.bernama.com/viewsm.php?idm=37341
Subscribe to:
Posts (Atom)