Friday, October 28, 2022

US, EUROPE MBA PROGRAMS TO INTERNATIONAL TALENT: WE ARE OPEN FOR BUSINESS

Annual survey finds international applications to business schools soared back as domestic demand softened

RESTON, Va., Oct 27 (Bernama-GLOBE NEWSWIRE) -- Total applications to graduate business schools dipped from the pandemic-level spikes, slipping 3.4 percent year-on-year among a matched sample of programs, according to a survey report released today by the Graduate Management Admission Council (GMAC). This comes after application volumes increased 2.4 percent year-on-year in 2020 amid the start of the pandemic and sustained that level of demand in 2021, when schools reported a 0.4 percent year-on-year increase. As the pandemic’s effects on mobility lessened this admissions cycle, however, international applications saw a remarkable rebound, particularly for those applying to programs in the United States. Most US programs reported international application increases, especially full-time two-year MBA programs (80% of programs) and STEM-designated programs (61%). Similarly in Europe, most MBA programs either saw stability or more applications from abroad this year.

The largest and most widely cited survey of its kind in the industry, the GMAC 2022 Application Trends Survey was conducted between July and September with application figures submitted by 950 programs of 264 business schools in 33 countries worldwide. The survey aims to examine the rapidly shifting landscape of demand for graduate management education (GME) programs. An annual survey in its 24th year, the 2022 study reflects perhaps the end of the pandemic- disrupted years and offers insight into how the post-pandemic market may take shape.

Notably, most programs in Europe and Asia grew or maintained women’s representation in applicant pools. A majority of responding programs in Europe (58%) and Asia (57%) grew or sustained the number of applications received from women. In addition, more than half of US programs maintained or grew applications from underrepresented populations (URP), particularly master of data analytics (66%) and master in management (65%).

“I’m very pleased to see that women in Europe and Asia and underrepresented groups in the US are increasingly aspiring to pursue the business education that could empower and equip them to achieve their career objectives,” said Joy Jones, CEO of GMAC. “I commend the business school community for the encouraging trend that has grown from their concerted efforts to attract a diverse pool of talent.”

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